No matter what social channel your brand is trying to capitalize on, use these quick tips to get ahead in the automotive industry. 1. Education + Information Many consumers look to the Internet not only for good deals and coupons, but to learn. Sure, they…

Levelwing Co-Founders Steve Parker, Jr. and Jeff Adelson-Yan have been a part of the automotive industry vertical for a number of years now. The automotive consumer behavior is heavily influenced by outside factors like gas prices, weather and the overall economy. Since 2008, the automotive…

CEOs have reported recently that their digital media reports lack ROI analysis. This is something we hear often from potential clients. It’s because many agencies do not know how to analyze big data from an online capture or how to implement strategies that will increase…

You’ve no doubt heard about the impact reviews are making across almost all digital channels. SEO rankings are constantly being influenced by reviews (or lack thereof). Incorporation of reviews into paid ads has been evolving for a couple of years now. It’s important to supply…

In the past, automotive marketing has always been behind when it comes to taking advantage of digital media and mobile ads. According to Borrell Associates’ latest report, this trend is about to change. The report shows the auto industry’s use of print, radio, and direct…