Facebook Rolls Out Newsfeed Video Ads

Posted on December 30, 2013 by Tori Theiss

facebook video ads

There’s been a lot of chatter about the anticipated launch of video ads within the Newsfeed on Facebook (versus the video ads that were previously offered only as a premium Homepage placement) and it’s now official, according to a recent Facebook blog post. Here are…


Hello, Hello…Is Anybody Out There?

Posted on December 27, 2013 by Brent Kahuda


Call tracking has been around for a long time but to some it still sounds a bit like a dirty term.  Bring up call tracking in a room of business owners and executives, marketing agency reps and consumers and you’re bound to get a variety…


Make Your 2014 Research Resolutions

Posted on December 23, 2013 by Jessica Evans

new years resolution

How was your 2013? Did you run in to a few roadblocks with data? Maybe putting together a report didn’t go as smoothly as you’d hoped? Now is the perfect time to start planning for 2014 and start the new year off with some “healthy”…


Keys to a Successful 2014 Content Marketing Strategy

Posted on December 19, 2013 by Christina Hensch


The Internet provides incredible opportunities to distribute content and reach your desired audience. The hardest battle, however, is figuring out how to consistently stay in front of this audience. Every day great content goes unread because it lacks a solid strategy. That is why promotion…


Web Analytics: What Really Matters

Posted on December 17, 2013 by Amy Ard


You’ve seen multiple comparisons of potential benefits and advancements web analytics products promise for your campaign management needs and overall site goals. In the process of vetting a web analytics product, often times the debate comes down to two front-runners: Google Analytics and Adobe Analytics. It…