Top 5 Favorite Posts from June 27th – July 1st

Posted on July 5, 2011 by Steve Parker, Jr. (@sparkerjr)

Top digital marketing posts

The days preceding the holiday weekend had data-driven readers focusing on search optimization with an increased interest in mobile search activity.  Here is a glimpse of the top 5 most read posts last week, from last to first. 5.  Keyword Research Tools & Tips for…

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What Is Your Business Doing to Test the Social Media Waters?

Posted on July 4, 2011 by Jeff Adelson-Yan (@jeffadelsonyan)

Testing the Social Media Strategy Waters

The social strategy your company uses to engage with past, present and future customers has never been more important.  It was less than a decade ago that Twitter and Facebook became household names, but in that time people have started not just to use, but…

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Data-Driven Marketing Steps for SEO Keyword Analysis

Posted on June 29, 2011 by Steve Parker, Jr. (@sparkerjr)

SEO_keyword_analysis_list

The stepping stones for keyword analysis are actually anything but data-driven.  They require thoughtful analysis and dialogue about the messaging and goals of your website.  However, keyword analysis without web analytics will inevitably result in missed opportunities for search traffic and conversions that your website…

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Size Up Your Mobile Message: Measuring Mobile Advertising v. Desktop Advertising

Posted on June 28, 2011 by Jeff Adelson-Yan (@jeffadelsonyan)

Benegits of Mobile Search Advertsing v Desktop

The marketing channels and various media choices for spending your marketing dollars are getting more complex as new technology platforms emerge.  Knowing where and when your marketing messaging garners the highest consumer response is essential for promoting your business successfully.  We can provide some insights…

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Top 5 Favorite Posts from June 20th – June 24th

Posted on June 27, 2011 by Steve Parker, Jr. (@sparkerjr)

Top digital marketing posts

Today’s Asking Smarter Questions countdown provides a well rounded insight into the data-driven strategies that were on the minds of our readers last week.  View the top 5 most popular posts from bottom to top, and let us know what topic is most important to…

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